Startup Riders
Folks at tech firms can be divided into two camps: ‘engineers’ and ‘everyone else’. Where the firm is set up to allow engineers to dominate, the result is lots of cool tech which everyone else is then tasked with shoehorning into product opportunities with valid value props. But…
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All retail gurus claim the obvious: build communities, branding is the ultimate monopoly and you should focus on organic reach through earned media. Ea…
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We are currently at the crossroads of two trends of modern life: on one side, the industrialization of food, production, and pollution makes us less an…
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Applying the scientific method to business decision-making - creating hypotheses instead of final decisions - and testing hypotheses with small experim…
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IT departments and Startup Product Teams are resource constrained. They often can’t build the tools they need to do their jobs more efficiently. 🤩 Sol…
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Distribution is hard and increasingly important because technical moats are (somewhat) receding - partly due to the commoditization of code.🤩 Solution…
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Building a product is not enough, you have to reach your customers - affordably. 🤩 Solution: Identify your customers, market and pain ahead of launchi…
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This isn’t a startup trend - but it most certainly is a wave that startups have to surf from time to time. Therefore, here’s a tool (on of many) to hel…
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